Creative Director & Technologist — New York
Working at the intersection of AI, spatial computing, and experiential design, with a research practice rooted in interactive installation.
A living room dropped into a JFK terminal, so travelers could stop, sit down, and go home with a dog.
A converted shipping container dressed as a college dorm room, deployed at three universities to promote Sadie Sandler's debut Netflix film.
Transforming a Brooklyn warehouse into the first-ever Stewie30 Training Camp for the top 30 high school girls basketball players in the country.
Full brand system redesign for a world-leading packaging manufacturer, built entirely from the constraints of a logo we could not change.
Ambient crowd sound drives real-time topographic projection onto a rock formation. Exhibited at LIC Arts Festival, Long Island City.
Gestural interface controlled entirely via hand tracking. No visible hardware. The system walks users through a tutorial before deleting all their data and restarting.
Live adversarial noise pipeline targeting machine vision. GLSL perturbation fed into StreamDiffusion, composited with a live edge detection ghost overlay. Commentary on surveillance and visibility.
I am a creative director who got into this because I was genuinely obsessed with what technology could do to a room, a crowd, a moment. That obsession has not gone away. It just has a longer client list now.
I have spent six years at the intersection of brand and experiential work, directing projects for Puma, Netflix, HBO, Animal Planet, Paramount and so many more while maintaining a parallel practice in interactive installation, adversarial machine learning, and generative audiovisual systems. I lead teams and I also make things. Both matter to me equally.
I am completing an MFA in Digital Arts at Pratt Institute, where my research focuses on what happens when you point a machine at the real world and ask it to listen. The answer is usually more interesting than the machine expects.
I build things I cannot find anywhere else, and I look for collaborators who want to do the same.